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The Drop Date: a way to navigate the chaos of online shoe releases. Ry Barr approached me with an idea he had for a trainer/sneaker website. Together, we worked on getting a first draft of the Drop Date website online, splitting duties throughout. Whilst Ry utilised his much-respected background in retail to build direct relationships with the shops and brands, I worked on the website design and development, creating

Isle: a skater-owned skateboard company, with roots in London and an international base in Los Angeles. I am the creative director and a co-founder of Isle Skateboards: working alongside Nick Jensen and Paul Shier, I’m in charge of the design and artwork for the brand, along with copywriting and production duties. Both Nick and Paul also skate professionally for the Isle team, alongside fellow professional Sylv

Kris Snakes, Monkey Harris and Joe Tex are the partners behind reggae/dub DJ collective Venum Sound (AKA Venum Sounds). Playing regular slots around the festival scene, they can often be found supporting David Rodigan and other such luminaries. I was asked to build a simple-to-use website for the Venum Sound collective, with a specific area where they could promote their upcoming performances and link through to tick

Samsung’s mobile devices are in a league of their own. When the Galaxy range launched in the UK, Samsung wanted to ensure that the communications reflected the quality of the products. I worked with Samsung’s UK creative agency on a number of projects, including promotional films for in-store FSD use, a website for a competition and several other national projects. As well as the design and build of the w

Diggers With Gratitude (DWG) began life as a blog, continuing and developing the style of highly-acclaimed music and street culture website, Spinemagazine. In 2006, the first DWG vinyl record was released, which kickstarted a whole industry of releasing archived and lost hip-hop music from the genre’s greatest artists. Many labels have followed our lead, putting some of the greatest music ever recorded onto vin

Sneaker Freaker is the world’s most popular magazine dedicated to sports and casual footwear. Simon Wood (AKA Woody) runs the magazine from the offices in Melbourne, Australia. I have been a contributing writer and features editor for over three years, generating ideas for features, conducting research and interviews and then writing the final published pieces. I have also been featured and interviewed in the m

DJ Format asked me to help with marketing materials for his new record, ‘Statement Of Intent’: one of the greatest hip-hop albums to ever come from the UK. I visited Format in Brighton and shot the photos for his press release, before interviewing him for an exclusive feature on the DWG website. After the interview was conducted, I wrote and edited the feature, designed and built it it for the website – a

Spinemagazine was the first project I co-founded whilst working at U-DOX (formerly Unorthodox Styles: a London-based creative agency that I set up with Russ Williamson and Chris Law in 1999). I began writing music reviews and conducting interviews many years ago for a number of print publications, and when I started using the Internet, it was an easy decision to make the transition from print to web. From very humble

Slice of Spice is a New York-based music label, showcasing the musical talents of a number of high-profile hip-hop music stars. I was initially commissioned to develop record sleeve artwork and a number of print design projects, before being contracted to design and develop the label’s website and online presence. As well as building a website that the client could easily update, I helped to develop the label&#

Crooked Tongues was the second project I co-founded whilst working at U-DOX (formerly Unorthodox Styles: a London-based creative agency that I set up with Russ Williamson and Chris Law in 1999). Crooked Tongues was one of the first websites to focus 100% on trainers – or ‘sneakers’ to those outside the UK – and quickly developed from a small in-house project to become one of the largest and most-successfu