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The Drop Date: a way to navigate the chaos of online shoe releases. Ry Barr approached me with an idea he had for a trainer/sneaker website. Together, we worked on getting a first draft of the Drop Date website online, splitting duties throughout. Whilst Ry utilised his much-respected background in retail to build direct relationships with the shops and brands, I worked on the website design and development, creating

Isle: a skater-owned skateboard company, with roots in London and an international base in Los Angeles. I am the creative director and a co-founder of Isle Skateboards: working alongside Nick Jensen and Paul Shier, I’m in charge of the design and artwork for the brand, along with copywriting and production duties. Both Nick and Paul also skate professionally for the Isle team, alongside fellow professional Sylv

Kris Snakes, Monkey Harris and Joe Tex are the partners behind reggae/dub DJ collective Venum Sound (AKA Venum Sounds). Playing regular slots around the festival scene, they can often be found supporting David Rodigan and other such luminaries. I was asked to build a simple-to-use website for the Venum Sound collective, with a specific area where they could promote their upcoming performances and link through to tick

Samsung’s mobile devices are in a league of their own. When the Galaxy range launched in the UK, Samsung wanted to ensure that the communications reflected the quality of the products. I worked with Samsung’s UK creative agency on a number of projects, including promotional films for in-store FSD use, a website for a competition and several other national projects. As well as the design and build of the w

Sports Revolution are the largest media rights owner in UK football stadia advertising, utilising digital media and broadcast exposure (paid, owned and earned) for maximum reach and engagement. I developed the agency’s showreel for their Emirates sponsorship programme, designed the touchscreen interface for their media presentation system and rebuilt the agency’s email newsletter templates. The interface

Diggers With Gratitude (DWG) began life as a blog, continuing and developing the style of highly-acclaimed music and street culture website, Spinemagazine. In 2006, the first DWG vinyl record was released, which kickstarted a whole industry of releasing archived and lost hip-hop music from the genre’s greatest artists. Many labels have followed our lead, putting some of the greatest music ever recorded onto vin

DJ Format asked me to help with marketing materials for his new record, ‘Statement Of Intent’: one of the greatest hip-hop albums to ever come from the UK. I visited Format in Brighton and shot the photos for his press release, before interviewing him for an exclusive feature on the DWG website. After the interview was conducted, I wrote and edited the feature, designed and built it it for the website – a

Suspect Packages is an online music store, focusing on UK hip-hop music. Through years of hard work and street-level promotion, it has become the country’s most-respected outlet for this genre. I first met the owner, Disorda, when we built his first website at U-Dox. Although very successful, by 2011 the website was in desperate need of some updating, as the business had outgrown its original format. I sat with

Spinemagazine was the first project I co-founded whilst working at U-DOX (formerly Unorthodox Styles: a London-based creative agency that I set up with Russ Williamson and Chris Law in 1999). I began writing music reviews and conducting interviews many years ago for a number of print publications, and when I started using the Internet, it was an easy decision to make the transition from print to web. From very humble

Slice of Spice is a New York-based music label, showcasing the musical talents of a number of high-profile hip-hop music stars. I was initially commissioned to develop record sleeve artwork and a number of print design projects, before being contracted to design and develop the label’s website and online presence. As well as building a website that the client could easily update, I helped to develop the label&#